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Look for something different when choosing a typeface.
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Instead of Gotham, try an alternative. After Airbnb and Google updated their logos to sans serif, a trend was born. The years following saw many big tech companies update their logos for a simplistic, homogeneous look. This approach allows for better representation on screens and at small sizes, but at the cost of individuality and memorability.
Exaggerated proportions and unrealistic coloring make for a delightful alternative to generic stock photos. You can even make your own retro human here. Clutter meets utilitarianism, eschewing basic tenets of user-friendliness and legibility in favor of a self-aware ugliness. Vivid, dreamy color palettes and subtle shading add unreal depth to illustrations that would otherwise remain flat. Colorful, geometric and amorphous shapes convey a sense of playfulness and creativity.
Complex lines, patterns, tiled fills and dramatic backdrops create striking contrasts, especially when used with negative space. Visual storytelling through elaborate yet simplified miniature landscapes or scenarios. Minimalism meets thoughtful disarray when design elements wander to create striking asymmetry. What was thought to be a passing fad, Augmented Reality has since grown exponentially , especially in the mobile arena, developing a foothold in both consumer and business markets.
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And it is set to grow drastically in the next few years. Blending distinct mediums like photos and vectors to create montages of digital clippings. With flat being all the rage in the past few years, designers are giving new dimensions to their work by adding 3D elements. With variable fonts you just need one file because variable or generative fonts provide infinite number of letter weight and width adjustments. The possibilities of this are only just being tapped into, and will be sure be explored in As they bring a futuristic feeling to the overall design, these color schemes will make you feel like you are in an alternative universe.
Design by Leo Natsume. Many graphic designers combine 3D visual technique with trendy vivid color transitions to mark graphic design trends with even more powerful looks. Design by David Glissmann. Design by Santi Zoraidez. The 3D technique plus vivid color transitions certainly makes million-dollar combination even when translated into a typography design. Well, typography is a huge part of graphic design, so multi-color typography designs like the following ones will certainly be common. Design by Mohamed Samir. Design by Muokkaa Studio.
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Gold never goes out of style but in graphic design trends , we will be seeing a lot of other metal elements, incorporated into the designs, as well. Especially when it comes to 3D designs, golden and other metallic elements take the whole composition to the next level, making it look expensive and exclusive.
Design by Ben Fearnley. Displaying various metals with an iridescent color effect is a quite trendy look, as well.
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Such designs look enchanting and mesmerizing as they show a beautiful palette of lustrous colors when the light hits their surface. Design by Anna Caban- Szypenbeil. Metallic elements, especially golden and iridescent, will often appear on package design in , giving it a sense of luxury and exclusivity. The classic combination remains metallic on black and white but in we will be seeing a lot of golden on colorful package designs, as well.
Design by Ivan Venkov.
One of our bold graphic design trends predictions. The surface of a water translated into a graphic design is certainly a trend that is going to make it in many visual designs in Be it water, oil, or another liquid substance, this trend inspires many of the contemporary designs and we expect it to keep it up that way during the next calendar year. The liquid trend gives a lot of freedom when it comes to typography.
Given the fact that liquids have different states and thickness levels, designers can easily improvise and give their compositions various unique liquid effects. Liquid elements and effects will be present in web designs, as well. Combined with full-width open compositions, liquid textures in web design make the overall look more imaginary and mystique. Patterns inspired by liquid will also be quite trendy in When liquids move, they draw natural paths thus shaping unique patterns and textures that can easily inspire graphic designers. Combined with floating elements and futuristic colors, the whole composition can appear really magical and dreamy.
It could be flat or come in a 3D shape. It could be liquefied or made with a metallic effect. One thing is for sure — typography in graphic design trends will definitely be maxi. Moreover, typography will be actively involved in the design. In pursuit of more impactful graphic designs, we expect from designers to surprise us with creative pieces in which typography is an active part of the design interacting with real life objects and people. Combination of different font weights and density values, combinations between vertical, diagonal, and horizontal orientation, and even messy typography looks will be the norm in While other outline elements seem to have gone out of style, outline typography is becoming more and more popular, so we expect that it will definitely reach its peak in Often interacting with other elements in the compositions, we believe that outline letters in will be a major part of graphic design and web design next year, so we are definitely including this look in our prognosis for graphic design trends Maxi outline letters will often be seen on website designs, interior designs, brand identity designs.
Graphic design trends will be marked with big outline lettering mixed with open compositions and 3D structures. The trend that may look retro to some can most certainly boost the edgy look of a composition combined with other trends that are riding the wave. Not that classic illustrations are ever going out of style but somehow incorporating alternative art into the graphic design makes the piece stand out. Freestyle illustrations and doodles are definitely fun to look at. Add chaotic strokes and stains of color and there you have an artsy looking offbeat design that certainly makes an impression.
The trend is already entering the package design field, often in combination with other trends such as the metallic effect. The careful selection of colors and the unique shapes and positions in which strokes and stains are presented will certainly take package design out of the boring zone. We are used to seeing classic doodles in the form of black-on-white simple concept illustrations. In , we expect a more modern translation of the look like white on a dark background, combined with other design trends such as golden but still keeping the simplicity of the illustration style.
Doodle illustrations often give the impression of infinity, so we expect to see them as a part of open composition designs. Design by mamba studio.
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Have you heard that the opposites attract? But when it comes to creating something really innovative and unexpected, designers prefer to experiment with an unconventional mixture of techniques, styles, or in this case — dimensions. Real-life objects combined with completely flat visual elements, in our opinion, will be one of the graphic design trends Often seen on website designs, package designs, editorial design and other kinds of graphic designs, the combination of realistic objects with fully flat simplified design elements and illustrations requires creativity, mastery, and most importantly, thinking outside of the box.
Design by Madina Turchaninova. Each year, there are designs inspired by the color of the year. Naturally, this color makes it into all fields of graphic design industry including web design, package design, print design, etc. For , the color of the year is called Ultra Violet — a luxury and mystique shade of purple. Graphic design trends promise quite an interesting year ahead of us. The next 12 month will be filled with glamour, vivid colors, and movement that breaks the rules of physics. We truly believe that graphic design trends are the bomb, so we put them together in a cool infographic.
Nothing provokes emotion better than motion. Vivid color schemes, as well as metallic elements, will make the designs look pretty and dreamy. Typography will be huge! And quite often — outline. Waiting for your thoughts in the comments below. Like us on Facebook. Behind GraphicMama stands a talented team of illustrators, designers, marketers, and coders who work hard to make GraphicMama one of the most reliable sources of vector graphics on the web. The graphic trend are becoming more creative day by day as they have a huge demand in market.
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